Branding & Marketing

It’s crazy to think that we’re wrapping up 2021 this week. This past year flew by — from new viral TikTok trends to the comeback of the QR code, we’ve had a lot of new digital marketing...

Branding & Marketing

Gen-Z is the new generation of consumers, and as marketers, it is essential that we know the best ways to reach them. It’s not always easy for brands to keep up with the odd trends, lingo,...

Branding & Marketing

When crafting the perfect email subject line, you must be simple and straight to the point. Think about how many emails you receive a day — probably more than you would like to. The...

Branding & Marketing

As marketers, we know that social media trends are constantly changing. Remember when MySpace was the go-to social platform? Now it’s hard to even remember a time before TikTok dances and...

Branding & Marketing

The holiday season can be a hectic and stressful time for every business. You may not have time to think of any content or various campaign ideas at the end of the year, so we did the...

Branding & Marketing

With Instagram being one of the top social media platforms, it has become one of the most powerful tools for brands to cultivate a growing audience. However, it’s not just as simple as...

Branding & Marketing

First things first, let's define a call-to-action. A call-to-action, better known as a CTA, refers to a prompt encouraging someone to take an action or fill out an immediate response on a...

Branding & Marketing

The holiday season is known to be a joyful time full of cheer, but for marketers, it can be hectic and stress-inducing. From creating discounts and offers, to managing your social media, to...

Branding & Marketing Buyer Personas

Branding & Marketing

If your business doesn’t have a blog you’re missing out on many growing opportunities. Blogging has evolved into a smart way for businesses to promote themselves to their desired target...